Think about the automotive industry; what words spring to mind? Innovation, perhaps? Progression? What about quality, speed and technology? All are appropriate. But, of course, it’s not just the cars themselves that manufacturers want to be associated with these words; all related collateral, from marketing to advertising, must also reflect the image that any car manufacturer is trying to cultivate.
It is, for that reason, that companies must prioritise the design and development of an automotive website that conveys a sense of professionalism and engenders trust. For many consumers, their first association with any brand is through its website, so getting off on the right foot is vital.
For over 12 years, 22PointSix has been working closely with businesses within the automotive sector to build websites that accurately portray brand identity, showcase product benefits and ultimately encourage consumers to commit to a purchase.
We understand that your website is your virtual shop window. It needs to tell consumers what you do, why you do it, and why you do it better than your competitors. Whilst written content can go some way to demonstrating your company’s primary selling points, careful, structured and altogether intelligent web design can be a valuable tool in your online arsenal.
For example, we focus on making website navigation for the automotive sector just as intuitive as any other. We want to ensure the customer experience is as positive as possible because this instantaneously puts them at ease. We also understand the value of visual hierarchy and making your key messages as visible as possible. Also, we recognise the importance of SEO and making your website as visible as possible via an organic search.
And, if you have any doubts about our ability to do any of the above, just consider this; you’ve found our website, and have taken the time to read our content. We’ve built many websites capable of getting in front of the right people at the right time, and now we want to help you.
To learn more, or to make an enquiry, get in touch with us today.
The turnaround time for a web design project varies depending on the specification and cordion #2requirements. If you’re looking for a high quality website that will help represent your brand effectively on the web, but don’t plan on selling anything, so a fairly simple project with limited functionality can be completed in approx 30 working days.
Turnaround times for complex, Ecommerce sites will often take longer and can vary between 50 – 70 working days.
There’s usually 4 phases to a Web Design project which comprises of the following:
Discovery – this is the initial phase which entails discussions between you and us to help uncover your goals, your business, the target market and the competition. We take all of these into account when coming up with the initial designs for your website
Design – based on our discussions, 22PointSix will create the initial designs for your website. We create normally one home page design initially but can also look at your logo or other design work for you, to help come up with an overall look and feel that you will love
Development – once the designs are approved, we get to work to build the site
Testing – upon completion of the development phase, 22PointSix will carry out extensive testing of your website – cross-browser compatibility, render testing on different devices, forms, CMS etc. Once it has all been passed at our end, the test version of the site is presented to you for your own testing
That’s a great question and it all comes down to experience.
22PointSix has been designing high-quality and innovative websites businesses in Epsom and beyond for over 20 years now. So, when it comes to creating an online presence for your business, we know a thing or two.
As importantly, our goal isn’t just to create a website that sits there looking pretty but also is effective at converting your website traffic into commercial interest.
Take a close look at some of our client websites and you will find a design that centres around delivering an intuitive and user-friendly experience for the visitor. All of this ultimately helps deliver high-converting websites that deliver a positive ROI from day 1.